We all want customer loyalty. It is a lot easier to upgrade an existing client than to bring on a new one. Less expensive too. Did you know that the key to customer loyalty may be communication? Communication should be simple and clear. These are two things that stand out when I looked at an article on communication by Groove. Like Buffer, Groove is known for its clear communication and transparency. Whether you use their product or not, you’ve undoubtedly found yourself reading one of their blog posts. In fact, Groove found out that great communication is essential for customer