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Todd Jones

So, you need copywriting? What now? 4 questions to ask.

It seems like more often than at any point in the past few years, I see agency owners frustrated with the whole content issue. They regularly struggle to get content from their clients for website projects. That is one reason I created the Website Copy Framework. There are two things you need to realize when it comes to content. First, clients will always underestimate the difficulty and scope of writing their own content. They always will. They will find it harder than they expect it to be for several reasons, including it is simply hard to write about your own

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Donata Stroink-Skillrud
Donata Stroink-Skillrud
President of Agency Attorneys