Posted on 1 Comment

A new way to sort through the noise and find quality marketing content with the Zest app

zest app

I do a lot of reading online. You can probably understand that as I do a lot of writing. I mean, when you write, you need inspiration as well as solid resources. Now, there are the usual ways of looking for content that I employ. There is this gigantic search engine called Google. It does…

Read more

Posted on Leave a comment

Long Form Content

LONG-FORM CONTENT

Brian Dean did it with Backlinko. Grown and Convert built a content marketing consultancy using this strategy. Even CoSchedule built their business on the use of a long-form content strategy. What do these three companies have in common? They have grown. Exponentially. Dean explains the success of long content in an article on his SEO…

Read more

Posted on 2 Comments

Are you repurposing content? Here are over 100 ways you can implement today

REPURPOSING CONTENT

Repurposing content saves you time and helps your content promotion strategy. So, what are some ways you can repurpose your content? We addressed a few types of content you can repurpose in our last article. Today, we are going to look at 100+ ways for repurposing content. Ready to dive in? Okay, it is safe…

Read more

Posted on Leave a comment

No more time to write? Use content repurposing to expand your reach like Dr. Strange

REPURPOSING CONTENT

Content repurposing allows us to take our best, most evergreen content, and reuse it in a different form for a different platform, and often, for a different audience. I live in a small town in Arkansas that has a festival that celebrates ecological conservation each Fall. That happens this week. There are all kinds of exhibits.…

Read more

Posted on Leave a comment

Three tips for writing headlines that pack a punch

writing headlines

“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.”  David Ogilvy When discussing headlines, everyone starts with that David Ogilvy quote. It is supposed to be the ultimate social proof for why headlines…

Read more

Posted on Leave a comment

Generating content promotion buzz using this tool

Content Promotion Tools

“If you build it, they will come.” Ray Kinsella, Field of Dreams Yeah. . .  no that won’t happen. I’m sure you have figured that out by now. Everyone keeps preaching that you should have content. Of course, by content, there are many different types of content, but blog posts seem to be the most popular…

Read more

Posted on Leave a comment

Content Marketing: Tools you can use to execute your strategy

Various WordPress tools are useful for content marketing.  “I was feeling like we had lost control of our marketing as a company.” With these words, Marcus Sheridan decided to launch a website. And, he began to write content. “We started writing,” he said. “We wrote about what people wanted to know. So, I took all the…

Read more