MainWP Blog

clarify your message
WordPress Business
Todd Jones

Three essential tips to clarify your message so you can generate more leads & more business

Picture this. You arrive at a business expo with business cards in hand. You are ready to get some leads at your new business networking conference. You are convinced that these folks need your services. You have drunk a little liquid courage (hey, no judgment here), and you go into the sea of faces. You are squeamish  just a bit because, after all, you are used to being in front of a computer and “slaying code.” You approach a couple of business owners. They look at you and with a big smile, reach out to shake your hand. They introduce

case study
WordPress Business
Todd Jones

Boring case study? Don’t write them, make them engaging

How many times have you read a case study? If you are like me, you can almost feel yourself getting sleepy just thinking about them. I mean, yawn. Who wants to read those things? They are boring. They have no engagement, they slog along, they don’t elicit anything other than a bunch of factual information. Is that what your case study is like? Do you have cobwebs hanging off your case studies? Is your bounce rate high on pages where you have case studies? Maybe it is time that you change how you do case studies. There is a secret

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