Three crucial pieces of content for your lead generation funnel
“Always be closing.” This is one of the famous quotes from Glengarry Glen Ross a play that was turned into a film and released in 1992. Alec Baldwin plays Blake who is sent by the owners of the real estate company to motivate the salesmen in a local office to sell more properties. He becomes belligerent and verbally abusive, insulting the salesmen telling them they have shape-up or they will be let go. In fact, he goes on to tell them he will be firing two of the four men. “A-B-C. A-Always, B-Be, C-Closing. Always be closing. ALWAYS BE CLOSING.