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Three resources to help you get started with your welcome email sequence

Welcome Emails

Creating a welcome email sequence is one of the best things you can do for your email marketing. When you welcome a visitor into your home, what do you do? You may offer to put up their coat, offer a beverage, and show off your home. Basically, this is what you are doing with a…

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Using your welcome email to establish expectations and build trust

Welcome Emails

If you are like me, you are tired of all of the re-engagement emails you received last month as the GDPR took effect. If you are like me, you also received emails from people you either didn’t know or had forgotten you signed up. That constitutes a problem with email engagement which we will touch…

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