Three resources to help you get started with your welcome email sequence
Creating a welcome email sequence is one of the best things you can do for your email marketing. When you welcome a visitor into your home, what do you do? You may offer to put up their coat, offer a beverage, and show off your home. Basically, this is what you are doing with a welcome email series. Copywriter Val Geisler says this, Trust me: a little house tour and the offer of a drink or snack would go a long way to make your dinner guest feel welcomed. Your email list is the same way. Give them a welcome