Simple ways to add social proof to your website
Using social proof on your website is a no-brainer. It is kind of like being linked to the “cool kids” in high school or being known by a celebrity. The effect is real and something you should tap into because people are more likely to purchase when they see the “proof” that your product is good from others. Wikipedia says, Social proof (also known as informational social influence) is a psychological and social phenomenon where people assume the actions of others in an attempt to reflect correct behavior in a given situation. To be sure, there are many kinds of