Sometimes I struggle to write about the topic I have chosen. Do you have this problem too? Scheduling a topic helps me keep on track, but sometimes I get to the subject and just scratch my head. The topic then gets tabled until my brain begins to come up with some insight. Recently, I scheduled a topic about call to actions in emails, and I hit a wall. I wasn’t sure how I was going to talk about that. Then something wonderful happened. My friend Nikki did a presentation, and the ideas began to flow. The title of her presentation