It was around 2008 when I started the website. I tried to do a niche site for football (American). I built one meant to cover all football in the Dallas – Fort Worth area. Unfortunately, at the time, I didn’t have access to guys like Jon Morrow. Morrow, undoubtedly, would have stopped me (hopefully!) to tell me that the niche was still too broad. So, as I started this website, I thought that a good place to start was with semi-pro football. As I interacted with players, coaches, and fans, I noticed a rise in my traffic. Therefore, I kept