MainWP Blog - Todd Jones

Recently I said, on social media mind you, that there would be no year in review for me. I’m just not into it this year. There isn’t a lot to celebrate, but I really should take stock of some of my wins, which I kindly forget as I focus on the losses. But one thing I am proud of is the eBook we did at MainWP. Have you downloaded the eBook yet? Click the link below. Maximizing Profit with MainWP: Continue reading the post...

This article explores the security landscape for the year 2025. Three WordPress community-recognized web security experts will share their insights and predictions to help us anticipate and address upcoming security challenges. Our team of experts include Rob Cairns of Stunning Digital Marketing, Oliver Sild of Patchstack, and Kathy Zant, experienced security consultant.  Kathy wrote and published her own article about cyber security trends on her website – see here, while Oliver Sild wrote and published his predictions at The Admin Continue reading the post...

Five predictions for B2B Businesses in 2025 Recently, someone on LinkedIn said that we shouldn’t do prediction articles. They thought we were better served by doing recaps with lessons learned for the year. Of course, as a marketer, we are always thinking of ways to share “lessons” we have learned. I still think there is a place for predictions. I’m not afraid to be wrong. So with that, I am giving you 5 B2B Business predictions for 2025 (and beyond). Continue reading the post...

We have finally reached the last month of the year. You know, the time of holidays, cheer, family, traditions, parties, Grinches and ole Saint Nick?  It is also the time of the year we start thinking about accomplishments, milestones, year-end reports, memories, and gratitude. What is your flow at the end of the year? Do you take time off with your family? Do you create year-end reports or blog posts? In December’s MainWP Roundup, we are going to take a Continue reading the post...

A few years ago, someone DM’d me on Twitter asking if I could write threads for them. While I had been creating Twitter threads myself, I was mostly learning through trial and error—just reverse engineering what worked. Many people were using Twitter threads and seeing positive results. Research showed that threads typically generated higher engagement than regular tweets. I believe Twitter threads remain effective for engagement—which is crucial now more than ever in our saturated content landscape. In today’s content-saturated Continue reading the post...

Over the years, I’ve created a few eBooks that have done well. One example is “How to Never Struggle with Blog Posts Again.” Even though I haven’t promoted it heavily, it’s been downloaded 60 times since 2021. It’s hosted on my website using Easy Digital Downloads, but I haven’t optimized it with follow-up emails or added people to my list. Still, the title grabs attention and gets downloads. Another eBook download I have is “Write More Compelling Website Copy for Continue reading the post...

In the past month or so, there has been a lot of talk about “community” in the WordPress space. There are lots of nuances that go into this subject that take more than a blog post to uncover.  WordPress as a community has been both organic and official for about 20 years. Most of us have had some interaction with the WordPress community. You likely have been to a WordCamp near you which takes the work of those in the Continue reading the post...

Curiosity is such a great way to grow, especially in the fast-moving world of web care consultancy! We all wonder how we compare to others in the industry, right?  Curious what your fellow website care consultant charges? Curious about the types of services they offer?  That’s where the MainWP Web Care Survey comes in. By taking part, you’ll get a better sense of the common rates and services in our field. This year, we’ve even added some fun questions, like Continue reading the post...

In this month’s MainWP Roundup, we are going to talk about one thing, the 2024 Site Care Consultants Survey. This year will be the fourth year we have conducted this survey of Site Care Consultants. We would love your feedback. As is the case each previous year, the information is not shared with a third party. It is only shared with the MainWP team for our report. Beginnings I guess it was in 2021 that I thought having a Site Continue reading the post...

This past week, I noticed an article about spam from Orbit Studios. The article talked about numbers, but it had me thinking about spam and cold outreach. The reality is that many people use cold outreach much like a spam email. At least, that’s my point of view. What’s yours? In Orbit Studios article, the author, Mackenzie Pelletier, defined Spam this way: “Spam marketing is any unwanted, unsolicited message that appears in any marketing channel.” So, when someone sends you Continue reading the post...