MainWP Blog - Todd Jones

Somewhere along the way –I can’t say when– I ran across the HeroPress website. As you all know, I really like stories and the telling of overcoming adversity. HeroPress tells those stories, so I was immediately attracted to the platform. Over the past several years I have been fortunate enough to meet Topher and Cate (virtually) DeRosia, the couple behind HeroPress. I have worked with them in various settings. In the past few months, HeroPress expanded with new projects and Continue reading the post...

Like so many pages, the services page on your website is almost an after-thought. I mean, after all, it’s website content. How hard can that be? Right? How hard can it be to write a page for your website care services that generate some kind of conversion? Yet, often when I look at service pages, I see similar mistakes over and over. So, today, we are going to dive into three types of things you need to write your website Continue reading the post...

Not sure if you have noticed, but the calendar hit November this week. What happened? Just the other day we will enter a new year in the COVID era trying to navigate. We’ve seen the ups and downs. We have seen acquisitions and we have seen plenty of virtual summits. Now, November is here and it feels like we have two months of holidays. I urge you not to forget Thanksgiving! Be thankful. Of course, our Canadian friends have already Continue reading the post...

Communication. It’s kind of important. I learned one time that communication is derived from the same word as a community. So, if you want community, there has to be good communication. I have a friend who played an FBI Analyst on the hit show NCIS New Orleans one time. Her role was during crunch time and she played someone trying to get a trace on a call with a kidnapper. Communication can be critical. That’s why in our industry, we Continue reading the post...

MainWP welcomes new team member Mustaasam Saleem. Mustaasam joins the team as Growth Manager for MainWP. His job is to help MainWP grow using inbound and outbound marketing, affiliate marketing, organic, and paid channels. Mustaasam has an extensive background in WordPress including growing various communities and starting WPFounders and WPDiscounts. Today we visit with him to learn a little bit more about his role and who he is. Tell us a little about yourself Mustaasam Saleem For those who don’t Continue reading the post...

When Gutenberg started being a story in the WordPress community, I went searching for resources. One that I found early on was Gutenberg Times (GT). I found out that the person who ran GT was Birgit Pauli-Haack, and over time I struck up a conversation with her via Twitter DMs. She was very nice and very accommodating for any questions I had. Over time I have found her to be a rock in the WordPress space with lots of expertise, Continue reading the post...

One of the biggest mistakes we make when it comes to creating content is not distributing that content. Marketer Ross Simmonds says: “Many marketers will spend 20 hours to create a masterpiece and spend 20 minutes to promote it. Then they’re left wondering: “Hmm… Why didn’t that take off? “Distribution folks. Embrace it…” Source So, promotion is key and one way to promote is by using audiograms. Over the past few years, I’ve seen my share of audiograms online. Cool. Continue reading the post...

We have a lot to digest in the October version of the WordPress roundup. A lot. We are going to take a look at four conferences coming up, a new project by HeroPress, and a rash of acquisitions in the WordPress space. Hold on tight. WordCamp US Full confession. This slipped on me. I missed it until today (Thursday) while writing the article. If you want to attend WordCamp US, here’s your chance, and it’s free. And, you don’t have Continue reading the post...

The time is now! That is, the time is now for the September Toolbox. Now, if you knew me well, you might know I would rather watch professional wrestling than do anything with regular tools for fixing things. In other words, don’t ask me to remodel your kitchen. But, the tools in the Toolbox are different types of tools, and they save me time, which allows me to watch wrestling. So in today’s September Toolbox, we are going to discuss Continue reading the post...

How do you get business? There are so many ways to generate leads. There is no shortage of options. But many of us would like the leads to come to us. For many, that’s a pipedream. Certainly, there is always a need to reach out to some to create leads. There always will be, especially when you get started. But is it possible to, as my friend Joel says, go “fishing with dynamite”? I think so, and there are some Continue reading the post...