MainWP Blog - Todd Jones

Along with being the resident writer for MainWP and content hacker at Copyflight, I specialize in writing about startups, entrepreneurs, social media, WordPress and inbound marketing topics.

These three moms find work-life balance with these tools

Published on May 10, 2019 by Todd Jones under WordPress Business
These three moms find work-life balance with these tools
When is the last time you got seven or eight hours of sleep? Do you work too many hours? Work-life balance is a problem among entrepreneurs and the results have consequences. Jory MacKay writes, According to a Harvard Business School survey, 94% of service professionals put in 50+ hours a week. And while some people claim long hours are necessary, study after study shows that when we lose work life balance, everyone suffers the consequences. When is the last time you only put in 50 hours Continue reading the post...

Getting started with MainWP: Learning what you need to know

Published on May 8, 2019 by Todd Jones under WordPress Business
Getting started with MainWP: Learning what you need to know
You are standing on the edge of a vast canyon. Maybe you are standing on something like the Grand Canyon. Taking that leap is difficult. What if I fall? What if I lose my balance? Why would I take the jump when it is safe here on the edge? No, I’m not thinking about the song Shallow by Lady Gaga and Bradley Cooper, but I guess it fits. via GIPHY Maybe that’s what you are thinking right now about trying Continue reading the post...

Choosing the top WordPress podcasts, using a new search engine, and using originality for better content

Published on May 2, 2019 by Todd Jones under WordPress Business
Choosing the top WordPress podcasts, using a new search engine, and using originality for better content
Today we are going to dive into three different topics from recent articles. We will discuss the top 20 WordPress podcasts, the release of a new search engine, and finally, how you can make your content even better. Buckle up, let’s ride. 20+ Best WordPress Podcasts to Listen to in 2019 Courtesy: Pexels.com | Being a guest on a podcast In the past, we’ve talked about podcasts on the MainWP blog. We know a thing or two about good podcasts. Continue reading the post...

Using Conversion Rate Optimization for your WordPress business

Published on May 1, 2019 by Todd Jones under WordPress Business
Using Conversion Rate Optimization for your WordPress business
It never fails. You are busy working on a website, and your client says something like this, “You know, I saw how my friend had his logo on his website. Can we make it bigger.” Or, how about, “I would really like to have a slider on my website? I like how they make the site look.” Finally, how about this one, “Can you make my website pop?” Clients make decisions based on preferences much of the time. Designing a Continue reading the post...

Three tools to help you defeat Thanos and save the universe

Published on April 26, 2019 by Todd Jones under WordPress Business
Three tools to help you defeat Thanos and save the universe
We are suckers for tools. I mean, we are always looking for weapons in our arsenal to help us fight against Thanos. Think about it. With a snap of his fingers, things disappear, even our Google search results! So, we have to stay on top of things. Today I’m going to point you to three new WordPress products that are launching soon. These are tools for your toolbox that may be super helpful. WPFeedback Feedback from clients is an area Continue reading the post...

Four elements of a digital marketing funnel that are mission critical

Published on April 24, 2019 by Todd Jones under WordPress Business
Four elements of a digital marketing funnel that are mission critical
The other night I watch a documentary on TV. It was about the year 1969. The ABC series about the chaotic year premiered with “Moonshot.” When I think of 1969 (before I was born), I think of the song by Canadian singer Bryan Adams, Summer of ’69. Great song. I digress. The year was 1969, and the United States was at a crossroads. The climate is much like what we see in 2019. There were lots of protests, new styles Continue reading the post...

10 guides for A/B Split testing to get you ramped up and ready for better conversions

Published on April 19, 2019 by Todd Jones under WordPress Business
10 guides for A/B Split testing to get you ramped up and ready for better conversions
If you watch enough professional wrestling (just go with me here), you will see the scene played out, often on TV. One of the performers will be in the ring, and a decision will come up. It’s time for crowd participation. The wrestler will then ask the crowd if they want to see said alliance or match or whatever the decision needs to be made. Most of the time, the crowd will cheer because they want to see the match Continue reading the post...

Three ways to employ user feedback to get content ideas for your business

Published on April 17, 2019 by Todd Jones under WordPress Business
Three ways to employ user feedback to get content ideas for your business
Face it, when it comes to our websites, and our content, conversions are what matter. We need people to sign up to our email list. We need people to submit contact forms or purchase our books, courses, plugins, or any other thing we are selling. Copywriter Nikki Elbaz says, “You can tweak the copy. You can tweak the design. But if you’re not communicating how you can solve the customer’s needs, conversions will stay stagnant. “Often the most effective way Continue reading the post...

Crawl your website like a spider: Use these SEO tools

Published on April 12, 2019 by Todd Jones under WordPress Business
Crawl your website like a spider: Use these SEO tools
So, you are conducting an SEO audit. Maybe you were inspired by the article we posted on SEO audits a couple of days ago. You did your research. You found some checklists and made a list of things you want to check to get started. Your goal is to get a basic SEO health checkup for your client’s website. So, you started accumulated a list of tools you need to get started. Does that list include a website crawler? Well, Continue reading the post...

Three different types of SEO audits and how they can help your business

Published on April 10, 2019 by Todd Jones under WordPress Business
Three different types of SEO audits and how they can help your business
Do you offer SEO audits for your clients? This has become something more interesting as I have delved into the process. At one time, I had this very basic checklist of things I would check for SEO. I offered it for free to get people on my email list. I think I did one or two for someone. They liked the work, but never needed a website. It seems there is a tiered nature to SEO audits. First, there are Continue reading the post...

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