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WordPress Business

The September 2019 edition of the World of WordPress including Automattic and much more

In this month’s World of WordPress we talk about the latest acquisitions by Automattic, Jeff Chandler’s move away from WP Tavern, the new Yoast Care program, development environments, and WP Beginner’s accelerator. Just like WordPress news, the summer has been hot! Let’s ride. Automattic acquires two companies Automattic continues to expand its influence by acquiring two companies in the past month. First, they acquired Tumblr in a move that got a lot of attention. I’m sure they have something in mind for the “micro” blogging platform. In recent years, Tumblr has bounced around first to Yahoo! then to Verizon who

Todd Jones September 6, 2019 No Comments

WordPress Business

Where ultimate guides go wrong, the key to writing valuable content that doesn’t sound like every thing else

We often call long-form content an ultimate guide. After all, who doesn’t want to read “The Ultimate Guide” to anything? The only problem is that these days we have a lot of those ultimate guides and often they are anything but. I’ll admit, every time I see a new “Ultimate Guide” of anything I roll my eyes. Why? Most of the time they aren’t worth the title Ultimate. If someone uses the word “ultimate,” I am expecting them to put everything in the article. When it comes to using ultimate, I kind of think like Ben Sailer of CoSchedule, “So,

Todd Jones August 30, 2019 No Comments

WordPress Business

Finding a business edge with podcasting and Google My Business Pages

A few years ago, I ran a football (American) blog. I had a blast and probably made $100 total. Maybe. We talked about football in the Dallas-Fort Worth area, where I lived at the time. One of my writers, I had a couple, asked me if I wanted us to do a podcast. I thought, “why not?” So, using Blog Talk Radio, we launched a live hosted podcast more like a sports radio show. We had people call in, and sometimes they were pre-invited. For example, before she was a global sensation, we managed to talk digital marketing expert Shama

Todd Jones August 22, 2019 No Comments

WordPress Business

Three ways to make your WordPress consulting business easier

Today we are going to talk about three ways to make your WordPress consulting business easier. Notice I didn’t say easy. There is a difference. It isn’t easy to run a WordPress consulting business, but we can do some things that it more manageable. The next time you are feeling frustrated with your business, remember we aren’t in this alone. We all walk the same journey. Getting clients You might put getting clients squarely in the “have to have” camp, and you would be right. Your ability to run your business is pretty much dependent on getting clients. There are

Todd Jones August 16, 2019 No Comments

WordPress Business

Four essentials of running a website consulting business

Let me ask you a question. You might want to sit down for this. What do you call yourself? Are you a website designer? Are you a website developer? Maybe you refer to yourself as a digital marketer? We have a lot of titles for what we do here in this industry. You may refer to yourself as a freelancer or a freelance web developer. We can get hung up on names for what we do, but one this for sure, we need to be ready to put on a consultant hat. After all, we consult our clients. We consult

Todd Jones August 9, 2019 1 Comment

WordPress Business

The World of WordPress: Talking about acquisitions, eCommerce and a tweet on fire

In this month’s World of WordPress, we talk about a big acquisition by WP Engine, an upcoming WordCamp, eCommerce, customizing the client dashboard, and a tweet that set fire. Let’s ride. WP Engine acquires Flywheel Probably the biggest news of the last month was the acquisition of Flywheel by WP Engine. How big of a deal is this? Well, Crunchbase news picked up the story. “Austin-based WP Engine, which focuses on hosting and powering WordPress sites, has acquired digital experience platform Flywheel to create a better workflow, digital experience, and creative process for its customers. It is not disclosing the

Todd Jones August 2, 2019 No Comments

WordPress Business

How to write call to action in emails that are more persuasive and increases conversions

Sometimes I struggle to write about the topic I have chosen. Do you have this problem too? Scheduling a topic helps me keep on track, but sometimes I get to the subject and just scratch my head. The topic then gets tabled until my brain begins to come up with some insight. Recently, I scheduled a topic about call to actions in emails, and I hit a wall. I wasn’t sure how I was going to talk about that. Then something wonderful happened. My friend Nikki did a presentation, and the ideas began to flow. The title of her presentation

Todd Jones July 26, 2019 No Comments

Q&A with Matt Davies & Mel Fallon of Funnel Packs

Interviews

Q&A with Matt Davies & Mel Fallon of Funnel Packs

Earlier this year Matt Davies and Mel Fallon launched Funnel Packs. It is a service in which the landing page, the email follow-ups, and the lead magnet are packaged for website agencies. Davies has been a web developer for almost two decades and agency owner for 13 years. He spent time creating a process he uses to execute these lead funnels. He decided to share them with other agency owners. The result is Funnel Packs. Each pack comes with an editable Lead magnet, a Landing page using Elementor, a Thank you page, a Welcome email, Nurture emails, and a Sales

Todd Jones July 19, 2019 4 Comments

WordPress Business

Store your page builder layouts in the cloud and more tools

From time to time, we like to take a look at new tools for our users. This week, I am going to talk about four new tools you might be able to use in your agency business. The tools we are going to look at include a cloud storage for your page builder layouts, a new form creator with a unique twist, and Google’s latest toy to use with your WordPress website. Let’s get moving. Site Kit by Google I believe this is going to be a gamechanger for may agencies. I can remember setting up or launching a new

Todd Jones July 12, 2019 No Comments

WordPress Business

9 Lessons I learned managing up a hyperlocal lifestyle blog

The newspaper industry is declining. I’m not sure if you noticed. There’s even a Wikipedia article about the decline of newspapers. Doesn’t that make it official? My nephew told his dad that “newspapers are for old people.” That kind of puts in perspective. Frankly, we need local journalism, and if it hopes ever to survive, it will need to be digital. Now, it isn’t easy to start a digital journalism website. Certain responsibilities come with being a journalist. You can, however, create a niche or hyperlocal lifestyle site, and since you know how to build websites, you are already halfway

Todd Jones July 10, 2019 No Comments

MainWP Blog

The September 2019 edition of the World of WordPress including Automattic and much more

Where ultimate guides go wrong, the key to writing valuable content that doesn’t sound like every thing else

Finding a business edge with podcasting and Google My Business Pages

Three ways to make your WordPress consulting business easier

Four essentials of running a website consulting business

The World of WordPress: Talking about acquisitions, eCommerce and a tweet on fire

How to write call to action in emails that are more persuasive and increases conversions

Q&A with Matt Davies & Mel Fallon of Funnel Packs

Store your page builder layouts in the cloud and more tools

9 Lessons I learned managing up a hyperlocal lifestyle blog

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