MainWP Blog

Website Marketing Goals
WordPress Business
Todd Jones

Getting started with website marketing goals

A website without marketing goals is a website that is static. The crux of marketing, especially online, is to set goals and create a workflow to meet those goals. And, marketing is a loaded term. For example, online entrepreneur Heidi Cohen published a post outlining 72 definitions for marketing. Marketing is a broad topic. I like to talk about marketing quite often, but the truth of the matter is that marketing is a very big picture. Topics under the umbrella of marketing include inbound marketing, affiliate marketing, online marketing (or digital marketing), content marketing, traditional marketing (or offline marketing), and

MainWP GDPR
WordPress Business
Dennis Dornon

Your MainWP Dashboard and the GDPR

As the May 25th 2018 deadline moves closer you may be wondering how your MainWP Dashboard is impacted by the General Data Protection Regulation or GDPR. As a self-hosted solution we do not track any information about your clients or your child sites. That means we are neither a controller or processor of your users data (we will have an additional blog post closer to the deadline on your information and the MainWP site). This means you do not need a Data Processing Agreement from MainWP for your client or child sites. However, you may want to keep in mind

Google Analytics Reports for your clients
WordPress Business
Todd Jones

Getting started with Google Analytics reports

Reports are important to keep in the front of mind how our websites we are doing. We know that it helps keep our communication open with clients. We have talked about the importance of reports recently. One of the reports that are important to send is your Google Analytics report. I have helped people with their websites in the past where they did not have Google Analytics installed. This left them in the dark knowing how their website was doing in terms of traffic. Once upon a time, us website designers installed a stat counter. Repeat after me, “I will

MainWP Client Reports
WordPress Business
Todd Jones

Getting started with MainWP client reports

Have you used the MainWP Client Reports feature? In this article, we are going to give you the information you need to get started using the client report feature to update your customers. As we started with the article, the following are links you will want to bookmark. Additionally, I leaned heavily on information from Joshua Vandercar, his article, and his sample report. Thanks, Joshua for the help! Resources: Client Report Tokens Create Report Available Client Report Tokens Typewheel Stylish Client Report Sample Client Report by Typewheel Sample MainWP Client Report Prerequisite It should be noted that you have the

GDPR ROUNDUP
Roundup
Todd Jones

Don’t let the GDPR sink you! GDPR Roundup

GDPR. That’s all people seem to be talking about. I guess the promise of hefty fines will create all kinds of emotions. So, where does that leave WordPress professionals? It is definitely something we should take note of for our clients. One UK developer said he had field almost a dozen calls in a week from clients wanting to know more. Obviously, since the GDPR is a new law for the European Union, it has more urgency for European developers, but the law is applicable to anyone working with European users. Therefore, we all need to know something about what

Client Reports Featured Image
WordPress Business
Todd Jones

Keep clients engaged for the long haul using client reports

Ever forget about someone? I have. It’s kind of weird when someone comes to mind, and I realize I hadn’t thought about them in years. Frankly, it can be embarrassing. Keeping in touch with clients is vital to an ongoing business. Often we use emails, text, social media and many other ways to keep in touch in a much more informal way, but if we aren’t careful, we can fail to keep clients abreast of the work we are doing for them. There are many benefits of providing client reports. In this article, we are going to discuss various ways

WORDPRESS SITE CARE & ADDITIONAL SERVICES
WordPress Business
Todd Jones

Adding additional services to your WordPress site care business

So, you have your WordPress site care business launched and you are growing confident each day with your process. You have several clients who are helping you generate a nice recurring revenue. Now, you are wondering how you can add more value to your clients and add more income to your revenue. Today, we are going to go over a few ways you can add value with additional services and products for your WordPress site care business. WordPress Site Care Additional Services SEO Audit Search Engine Optimization is a huge value-add if you can help your customers with some success.

SYSTEMATIZE YOUR SITE CARE BUSINESS WITH YOUR CHECKLIST
WordPress Business
Todd Jones

Your checklist can help systematize your WordPress site care business

Mark Watney may have said it best, only he wasn’t talking about WordPress Site Care, he was talking about surviving on Mars. Watney, played by actor Matt Damon, is a NASA astronaut in the movie The Martian. Actually, he was botanist on a mission to Mars to see what could and could not grow on the planet. Through an incredible series of mishaps, he was stranded on Mars when his crew had to make an emergency evacuation. They presumed he was dead. Incredibly, against the odds, Watney survived the accident and had to find a way to survive. Not only

WORDPRESS SITE CARE BUSINESS
WordPress Business
Todd Jones

7 Questions to ask before starting a WordPress site care business

If you are looking for easy money, then hop on down to Easy Street, where you can hang out with Miss Hannigan, Rooster, and Lily (remember Annie?). It didn’t work out so well for them. You remember, they tried to scam Daddy Warbucks’s out of the reward by pretending to be Annie’s missing parents? Every business is hard. My friends who run the coffee shop work long hours, but they love their job. My office building neighbor runs a lawn care service, and he works hard as well. What is satisfying is the reward you get for building a business. A

WordPress Business
Todd Jones

How to manage WordPress security like a boss using the MainWP Dashboard

Security is pretty important. In fact, security is damn important. Hackings of your website can cost you valuable downtime, embarrassing visuals, get you in trouble with Google and cost you the chance to make money. Yet it happens every day. This is why it is necessary for someone running a business on their website to have security measure in place. Security measures come down to two basic things: Preventative, and the ability to restore. To restore, this means you have a backup system in place. Thankfully, with MainWP as your WordPress maintenance tool, you have easy access to options to

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