MainWP Blog

One of the techniques that online marketers have used for years now is the lead magnet. The lead magnet has shown to be an effective means for building an email list. What is a lead magnet? Barry Feldman says, A lead magnet is a free offer you make in exchange for an email address (and possibly additional information). There are lots of ways to create an email lead magnet. In fact, according to Danavir Sarria, the Copy Monk, there are Continue reading the post...

There are certain kinds of content that can bring in large amounts of traffic while also appealing to your target audience. Today we are going to dive into five types of content that will help you build the right kind of traffic to your website. Take a look at your Google Analytics. Is your traffic flat? Are you struggling to find a pulse on the number of visitors coming to your website? I can hear you. I feel the same Continue reading the post...

In Christopher Nolan’s Dark Knight Trilogy, who do you think was the worst villain? Was it Heath Ledger’s Joker who was chaotic, psychotic and remorseless? Or, was it Tom Hardy’s Bane who was as brutal as he was strong selling out for one thing? To me, the Joker was more dangerous. He was only restrained by his own motives which were hard to discern. Alfred told Bruce as much when he tells the story of a madman in Burma, a Continue reading the post...

Don’t let a project closure steal your thrill! In fact, I say, celebrate your thrill and the project as well. Here are six steps to close your WordPress project without losing the thrill of a job well done. Just a few miles away, deep in the heart of the Delta, some of the best Blues artists were nurtured. There is an old legend about BB King. One night, while he was playing a juke joint in Twist, Arkansas, a fight broke Continue reading the post...

Just How many WordPress page builders are there? Here’s a big ole list. In recent years, page builders have become more and more part of the WordPress ecosystem. The idea of the front end, drag and drop builders have helped WordPress compete, slightly, with other website builders such as Wix, Weebly, and Squarespace. While page builders may never eliminate the need to have developers work on a WordPress website, they have helped make custom page building quicker helping developers get Continue reading the post...

The gurus tell us all the time; we need an email list. Now, I am one of those guys who take what the gurus say with a grain of salt, but this is one that you can ignore at your own peril. Why? For one, an email list where readers opt-in means you have a list of emails with individuals who are willing to hear what you are saying and, possibly, what you are selling. Building that list can take your Continue reading the post...

A couple of things are certain around April, Spring and the time to do our taxes. Change starts to happen at this point in the year with the emergence of warmer weather and new life. Some people are digging out of a long Winter’s freeze while others are busy dodging the pollen. This time of year we start to see things come alive, and hopefully, our businesses start to come alive. Are you Spring cleaning? Are you cleaning out things Continue reading the post...

After years of running our affiliate program through iDevAffiliate it has come time to make a change and that change is to AffiliateWP! Why the change? We enjoyed working with iDevAffiliate and I don’t really have anything negative to say about the program except for it uses ionCube for encrypting it’s code.  As open-source house this has bothered me but not enough to make a change since I knew the iDevaffiliate program and it just worked. However, after having to wait Continue reading the post...

One of the big mistakes freelancers make is not treating their work like a business. Freelancers act more like an employee on a contract than a business. The problem with this is that if you are on a contract, then you need to manage the process of the work you do for the client rather than the customer telling you how and when to do the job. “If you fail to plan, you are planning to fail!” ― Benjamin Franklin Continue reading the post...

It was around 2008 when I started the website. I tried to do a niche site for football (American). I built one meant to cover all football in the Dallas – Fort Worth area. Unfortunately, at the time, I didn’t have access to guys like Jon Morrow. Morrow, undoubtedly, would have stopped me (hopefully!) to tell me that the niche was still too broad. So, as I started this website, I thought that a good place to start was with Continue reading the post...